A Luxurious Immersive Experience for Mercedes-Maybach's Premier Customers

The world's first immersive experience at an automobile dealership, celebrating the launch of the 2025 Maybach S680.

Mercedes-Benz Middle East commissioned Luxedo to create an unparalleled immersive installation for their most esteemed clientele, marking the debut of the highly anticipated 2025 Maybach S680.

This pop-up installation transforms the dealership environment into a mesmerizing journey of luxury and innovation. Utilizing two LPS PRO projectors, Luxedo crafted a seamless blend of sophisticated visuals and ambient lighting that encapsulates the elegance of the new Maybach S680.

As the first of its kind globally, this immersive installation sets a new benchmark in automotive retail experiences. It not only showcases the 2025 Maybach S680 in a unique light but also reinforces Mercedes-Maybach's commitment to providing exceptional moments for their customers.

Luxedo is honored to have collaborated directly with Mercedes-Benz Middle East on this pioneering project. This achievement signifies a significant milestone in redefining customer engagement within the automotive industry and exemplifies the endless possibilities when innovation meets luxury.