Immersive Experiences in the Rockies: Aspen Charity Snow Ball

Aspen Snow Ball: St. Regis Hotel & Aspen Art Museum

The Aspen Snow Ball is a premier charity event supporting children’s rare disease research. Hosted in one of the most prestigious winter destinations, this event attracts philanthropists, celebrities, and top-tier brands. As part of the 2024 edition, Luxedo contributed a full-scale projection mapping installation, creating an unforgettable ambiance at the iconic St. Regis Aspen Resort and the Aspen Art Museum—all in support of this meaningful cause.

A Vision of Elegance at St. Regis Aspen

The St. Regis Aspen, known for its refined elegance and high-profile clientele, served as the perfect canvas for a breathtaking outdoor projection mapping display. The façade of the hotel was transformed into a dynamic, visually captivating experience that embodied the essence of the event, enveloping guests in a world of light, motion, and storytelling. Inspired by the natural beauty of Aspen, the projections featured soft, flowing visuals that mirrored the surrounding winter landscape, seamlessly blending luxury with art.

Expanding the Experience to Aspen Art Museum

In addition to St. Regis Aspen, Luxedo extended its expertise to the Aspen Art Museum, further enriching the event’s atmosphere with artistic, immersive installations. This activation served as a complementary visual journey, reinforcing the Snow Ball’s theme and creating a cohesive aesthetic across multiple locations.

A Commitment to Meaningful Impact

Luxedo’s participation in the Aspen Snow Ball was more than just a display of technical innovation—it was a testament to our belief in using immersive technology for meaningful impact. By donating our services, we were able to contribute to an event that aligns with our values of innovation, artistry, and social responsibility.

The successful execution of this project reinforces Luxedo’s role as a leader in high-end experiential design, proving that projection mapping can be both a tool for storytelling and a catalyst for positive change.